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Actionable Gamification: Beyond Points, Badges and Leaderboards de Yu-kai Chou

Descripción - Reseña del editor The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes readers on a journey to learn his sixteen years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives. Biografía del autor Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Google, Tesla, Stanford University, LEGO, TEDx, SxSW, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain government, and many more. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the 'Gamification Gurus Power 100' by RISE, and was also awarded 'Gamification Guru of the Year Award' for both 2014 and 2015 by the World Gamification Congress based in Europe. He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Accenture, eBay, Huawei, Fidelity, AIG Japan, Verizon, HP, Ericsson, Cisco, Wells Fargo, and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider, The World Journal, PBS, NBC, and many more. Yu-kai is a Board Advisor for many organizations and companies through out North America, Europe, and Asia, including HatchPad.co (crowdfunding site for young entrepreneurs), Capfields (IT Sourcing company based in Luxembourg), DreamsCloud (biggest company that gathers dreams), Ongo (gamified health platform), BALANCE Edutainment (creators of Pacha's Pajamas), Loki Studios (creators of Geomon and sold to a Yahoo), Clade (crowd funding platform for the super class), and many more.

Detalles del Libro

Name: Actionable Gamification: Beyond Points, Badges and Leaderboards
Autor: Yu-kai Chou
Categoria: Libros,Arte, cine y fotografía,Artes decorativas y diseño
Tamaño del archivo: 17 MB
Tipos de archivo: PDF Document
Idioma: Español
Archivos de estado: AVAILABLE

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Actionable Gamification: Beyond Points, Badges, and ~ Yu-kai Chou is an Author and International Keynote Speaker on Gamification. He is the Original Creator of the gamification framework: Octalysis, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards.

Yu-Kai Chou (2016). Actionable Gamification: beyond points ~ PDF / On Jun 27, 2017, Ferran Teixes Argilés published Yu-Kai Chou (2016). Actionable Gamification: beyond points, badges and leaderboards. Octalysis Media: Fremont. CA / Find, read and cite all .

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Actionable Gamification: Beyond Points, Badges and ~ Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime.

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El octógono (Octalysis) de la motivación - Javier Garzas ~ Estoy leyéndome el Actionable Gamification: Beyond Points, Badges and Leaderboards y, aunque es bastante extenso, y recomendable de leer, hay alguna cosa que me ha parecido bastante interesante y que quería compartir contigo. El libro es básicamente sobre Gamificación, y utiliza como marco de referencia un octógono, que llama “Octalysis”, para analizar las estrategias que …

Actionable Gamification: Beyond Points, Badges, and ~ Hands down the best book on gamification out there. It's fun to read, it's deep, it's actionable. You will learn why "points, badges and leaderboards" are just the surface of what gamification is all about. The Octalysis Modell seems to be the most comprehensive, yet most practical model on human motivation.

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